We bring creative solutions to our clients through our Email Marketing Service.
Email Marketing is the newest and most controversial method for sending self-promotion information to your current and prospective clients. As important a tool as it can be, it can also add to the flood of spam your clients are receiving. Let’s look at how it can work for you!
First, email marketing combines the unique features of design flexibility, lower production costs, quicker turnaround, testing different offers, showing new work, sharing information important to your clients and driving traffic to your web site.
Second, don’t underestimate the power of relationship building in email marketing for your creative services. Lots of people prefer follow-up and even first contact to be an email. It is personal and impersonal at the same time… quite the hybrid marketing tool! Email will not take the place of stamp mail or phone calls but it is another avenue, another chance to generate and maintain interest in your services.
• Planning Email Campaign
• Collecting target group data
• Setting up the database
• Defining the emailing concept
• Producing the Contents
• Emailing Setup
• Email Blast
• Avoid Spam
• Production Criteria
• Increasing Responses
• Design Criteria
• Evaluate Results
1. Email is Inexpensive
Email is far less expensive on a cost-per-contact basis than other advertising options, such as banner ads, print advertising and telemarketing.
2. Email Creates Quick Response Cycles
Email cuts response time down from as much as six to eight week for direct mail to as little as 48 hours in most cases.
3. Email Marketing Campaign Results are Measurable
Campaign sales as well as open-up and click-through rates and be easily measured. By being able to quantify the success of campaigns while in progress, you can adjust your strategies to improve results.
4. Email Has a Wide Reach
Email is part of many people’s daily routine. It is a medium with an exceptionally large audience and allows recipients to immediately act on messages.
5. Email Drives Web Site Traffic
Email is an effective way of driving traffic to your website. Using links embedded in your messages, customers can quickly be directed to your site.
6. Email Builds Brand Awareness and Customer Relations
Regularly delivered Email messages with proper subject lines and logos reinforce company and product awareness E-mail creates an interactive connection and nurtures quality customer relations.
7. Email can be Highly Customized
Using customer databases, campaigns can be customized with specific customer data. Database integration also allows targeted mailings to specific recipient groups (for example by zip code, gender or income). For further information on just how deeply you can target your potential audience.
8. Email is Easy to Implement and Requires Limited Resources
Email campaigns can be quickly implemented and executed with only minimal software, hardware and personnel investments.
9. User Engagement
Exponentially better ability to track sales and user engagement.
Get In Touch With Us!
We bring creative solutions to our clients both in Professional Recruitment & Payroll Management.